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FTC’s new campaign celebrates local life with a tech edge
Designed to increase market share and drive new enrollments in wireless phone, internet and business services, the campaign directly addresses competition from large national providers.
Mountain Dew deploys ‘thirst guards’ to rescue empty coolers
Mountain Dew, PepsiCo's beverage brand, has announced the launch of "Thirst Guards" to bring ice-cold refreshment directly to fans at key lake destinations nationwide.
Coca Cola and Star Wars unite for global 'refresh your galaxy' campaign
“Coca Cola x Star Wars: Refresh Your Galaxy” builds on the immersive storytelling and collaborative experiences anchoring the 70-year relationship between Disney and Coca Cola.
FBD Insurance supports SMEs with community-focused ad campaign
This also builds on the success of the ‘Funding Backing Donating’ campaign, which also supports hundreds of local groups and initiatives every year.
Oma’s Soep and 100 Restaurants launch campaign against loneliness
Everyone who comes to dine on Wednesday, June 4th with a grandparent or another elderly person only pays for themselves — the meal for the older dining companion is free.
Shania Twain brings sparkle in Clearly Canadian’s comeback film
In another nod to its Canadian pride and Canadian heritage, Clearly Canadian tapped Ryan Reynolds’ Maximum Effort to create the spot, which was filmed on location in the heart of Canada, surrounded by natural waterfalls and forest backdrops.
Tottenham Spurs drops cinematic campaign for streetwear-inspired Nike away kit
The tagline 'In Darkness We Dare' offers a playful yet powerful twist on Spurs’ iconic motto: 'To Dare Is To Do.'
Martini’s summer campaign celebrates spontaneity in style
Italian aperitivo brand, Martini, has announced a new collaboration with acclaimed actor, Jonathan Bailey as this Summer’s ‘Martini Man’.
Joe Public partners with Nedbank to challenge South Africans to #GetMoneyFit
Teaming up with creative agency Joe Public and its client, Nedbank, Greg directs #GetMoneyFit - a film that doesn’t pitch product; it ignites purpose.
Jeep goes Jurassic in action-packed campaign
The campaign will include a long-form spot running across the Jeep brand's social media channels.
LG launches campaign to spark deeper human connections through music
This initiative aligns with LG's brand promise, "Life's Good," and addresses the growing challenge of forming genuine relationships in a technology-driven world.
Carlsberg’s Somersby unveils new global positioning with Gen Z-focused campaign
The campaign launched this month and marks the first expression of Somersby’s new global positioning, with Asia leading the charge.
Wyndham Hotels partners with Havas New York for summer travel campaign
Wyndham Hotels & Resorts is tapping into the power of simplicity and scale this summer with an all-new ad campaign, Where There's a Wyndham, There's a Way.
VanMoof’s latest campaign brings the magic of city riding to life
The film, shot in Tbilisi, Georgia, captures the indescribable feeling that riding a VanMoof gives you—while literally marking the brand’s return to the city.
Oars + Alps inspires men to reclaim the sun and their wellbeing in new campaign
With its latest campaign, the brand is on a mission to get more men back into the sunshine to improve their quality of life – under the assured protection of Oars + Alps award-winning suncare, of course.
Hyundai Motor wins Grand Prix and two Gold Lions at Cannes Lions
These prestigious accolades highlight the brand's innovation and creative excellence in brand storytelling.
BMW uses octopus metaphor to illustrate unified vehicle control
Now, BMW showcases the unique performance potential of the Heart of Joy in an incredible film: Octowaltz.
Hyundai combines humour and culture in new Tucson Hybrid campaign
As the latest installment in the award-winning "OKAY Hyundai" series, the spot blends humor, cultural familiarity, and savvy financial choices to show how smart savings can make room for joy — and a little flair.
MassMutual leans into humour for financial campaign
The brand’s first work with creative agency of record 72andSunny New York, 'The Feeling is MassMutual' brings a humorous edge to the stress that financial worries can bring.
Hyundai’s new hybrid ad campaign blends power and personality
Designed to show drivers that they don't need to compromise fuel efficiency in order to have the reliability, advanced technology and bold design they want, the campaign highlights the many ways Hyundai hybrids offer an ideal middle ground, and ultimately—the best of both worlds.
Smirnoff ICE launches global campaign to mark 25th anniversary
Developed in partnership with McCann New York, the campaign creative leans into the long-standing playful tone of voice of Smirnoff ICE – confidently, humorously and self-referentially owning all that we are: the good, the logic-defying and the irreverent.
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