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Berlin-based startup goodcarbon raises €5.25m funding for its long-term carbon credit portfolios
Berlin-based startup goodcarbon has secured €5.25 million in funding to bring new high-quality Nature-based Solutions to market and enable companies to deliver on their long-term net zero and nature pledges with confidence.
Mediaplus and Wefra Life acquire French healthcare media agency CMS
With clients such as Novartis, Abbott and Amgen, CMS has been the market leader for healthcare media in France for over 35 years. The Paris-based company focuses in particular on the prescription medicine (RX) segment.
Mediaplus Group acquires full stake in retail media outlet Laya Group
With its subsidiaries Laya Solutions GmbH, Laya Media GmbH and Laya Data GmbH, the new Mediaplus subsidiary covers the entire value chain in the field of data-driven retail.
German medtech startup Protembis raises €30m to support the enrollment of its heart surgery device
Protembis, the Aachen-based emerging cardiovascular medical device company, has announced the completion of €30 million Series B financing round to support the enrollment of the PROTEMBO Investigational Device Exemption (IDE) Pivotal Trial.
Ambassadors launches venture in Germany dubbed Ambassadors Berlin
Ambassadors has introduced its latest venture, Ambassadors Berlin, a high-end craft studio specializing in VFX, CG, and Music Composition.
Hamburg-based Novocarbo raises €25m funding to catalyze Europe’s net zero infrastructure
Hamburg-based startup Novocarbo, has secured €25 million in growth funding to establish a pan-European infrastructure network of its net-zero solution.
German data startup acto secures €3.7m seed funding to empower B2B sales teams
acto, the Paderborn-based active decision intelligence for B2B sales teams, has raised €3.7 million in seed funding.
Serviceplan creates ‘Every Story Starts with a Yes’ campaign for Lufthansa Airlines
Dubbed Every Story Starts with a Yes, the campaign film recently made its worldwide premiere and is available on TV, online, and in cinemas.
Insurtech startup Embea raises €4m seed funding to build pan-European embedded life insurance platform
Embea, a pioneer in Embedded Insurance, has completed its seed funding round, raising a total of €4 million. The round was led by Atlantic Labs, a Berlin-based seed fund, and astorya.vc, specialized in investing in European InsurTech startups.
Sports company PUMA enters kits supply deal with Bundesliga football club RB Leipzig
Sports company PUMA has signed a long-term partnership with Bundesliga football club RB Leipzig and will equip all men’s, women’s and youth teams from the 2024/25 season onwards.
Deutsche Telekom is the world’s most valuable telecoms brand, report
Deutsche Telekom’s 17% brand value increase to $73.3 billion can be attributed to a strong network and successful fibre deployment in Europe, along with 5G leadership in the US.
Heineken announces first cross-border electric freight journey in partnership with Einride
This is in line with Heineken’s ambition to reach net-zero carbon emissions in the value chain by 2040, with logistics representing 12% of their total carbon footprint.
WPP acquires minority stake in German creative digital marketing agency OH-SO Digital
The strategic investment is part of WPP’s ongoing targeted M&A strategy which focuses on the key growth areas of commerce, experience and technology.
PubMatic appoints Leonhard Sauer as Country Manager of Germany
Operating from PubMatic’s Hamburg office, Sauer assumes the pivotal role of overseeing both seller and buyer teams, steering PubMatic’s strategic expansion in the German market.
Mediahuis acquires full stake in German publisher Medienhaus Aachen
As the majority shareholder, Mediahuis has guided the German publisher in the digital transformation project over the past two years
Havas acquires Hamburg-based performance marketing agency EProfessional
EProfessional will retain its independent branding and join the organization under Havas Media Network.
Serviceplan and PENNY amplify children’s voices in seasonal social awareness campaign
To achieve this, PENNY reached out to children and young individuals from the clubs that the discount store has been supporting since 2015 through the "Förderpenny" initiative, asking them about their hopes for the future.
[Marketing Week] Bob Koigi: Brands, agencies accelerate climate action call with bespoke campaigns
As the world leaders gather in the United Arab Emirates for the 28th meeting of the Conference of Parties (COP28) brands, ad, PR and marketing agencies have been running campaigns towards climate action.
Deutsche Bank publishes initial transition plan
The publication marks two further milestones in Deutsche Bank’s Net-Zero Banking Alliance (NZBA) commitments since joining the NZBA in Spring 2021.
Azerion acquires digital advertising tech firm Hawk
Together, the companies will provide advertisers and agencies with easy access to large audiences in emerging areas such as digital out of home, audio, connected TV (CTV) and hyperlocal through a single, omni-channel buying platform.
German insurtech Getsafe acquires French startup Luko to expand its European presence
Getsafe, Europe’s neo-insurer based in Germany, has entered into an agreement to acquire the German customer base of French insurtech pioneer, Luko.
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