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Global data and measurement-driven media agency Essence has announced the introduction of its Essence Media Health Check service, developed to help marketers achieve effective business outcomes from their digital media campaigns by delivering measurable performance improvements over current baselines.

GroupM Netherlands has promoted Maiko Valentijn to GroupM’s new Chief Executive Officer. In this role he will lead the Netherlands operations

Rob, who is currently Global Creative Chairman of McCann Worldgroup, will join WPP in May, reporting to CEO Mark Read.

Kinetic, the global out-of-home agency that is part of WPP, announced the appointment of Keith Kaplan as Global Chief Executive Officer.

GroupM, WPP’s media investment group, has announced that Adam Gerhart has been named Mindshare Global CEO, effective January 2021.

WPP and Anzu, an adtech startup specializing in integrating advertising into video games, have announced a partnership aimed at bringing commonly accepted advertising standards to the esports and gaming space.

WPP has announced the launch of VMLY&R Commerce, a new end-to-end “Creative Commerce Company” combining the talent and scale of two thriving global offerings.

The Glitch, one of India’s independent creative agencies, has joined forces with global experience agency VMLY&R.

WPP’s AKQA and Grey are uniting to form a new network model, AKQA Group.

GroupM, WPP’s media investment group, has announced that Kieley Taylor and Amanda Grant have been elevated to the roles of global head of partnerships and global head of social, respectively.

The World Woman Foundation, in partnership with Geometry along with WPP agency partners BCW, Hogarth Worldwide and Gramercy Park Studios, have launched its #ShesMyHero campaign which will culminate in World Woman Hour.

Mindshare, the agency network that is part of WPP, has released the eighth wave of its ‘New Normal’ COVID-19 tracker - a 1,000 person per market survey across 10 global markets.

Eighteen leaders across WPP have been honoured in the HERoes Women Role Model Lists 2020  for championing women in business and driving change for gender diversity in the workplace.

VMLY&R has announced a partnership with Profitero, an ecommerce analytics platform. The alliance involves a first of its kind “open ecosystem” which connects retail digital shelf analytics, media agencies and ad tech platforms.

VMLY&R has announced that it will launch a new global healthcare agency, VMLY&Rx, to service specialty Rx pharmaceutical companies.

World’s largest kiwifruit marketer Zespri International Limited has selected an interdisciplinary team of WPP agencies as its global Agency of Record (AOR) to deliver its brand proposition.