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At the 71st edition of the Cannes Lions International Festival of Creativity, the following Lions were announced at the penultimate Awards Show.

Additionally, Ogilvy’s global creative network won 3 Silver and 8 Bronze for a fourth day total of 12 Lions, bringing the network’s total to 65 Lions throughout the Festival thus far.

The Group is the first in the automotive industry to share its technical thought leadership in an official seminar session at the global event for creative communications.

As part of Total Media Quality (TMQ) for Pinterest, advertisers get access to Viewability, Invalid Traffic (IVT), and Brand Safety Measurement within IAS Signal.

On the third day of the Cannes Lions International Festival of Creativity, the winners in the Creative B2B, Creative Data, Direct, Media, PR and Social & Influencer Lions were unveiled.

This innovative initiative, unprecedented in the gaming world for a car brand, enables players to add or change the original content of a game using mods.

Created to connect with modern families – the work continues to deliver the brand’s ethos of love and nurturing.

In the Entertainment Lions, 762 entries were received and 27 Lions awarded by the Jury: three Gold, eight Silver and 15 Bronze.

The Outdoor Lions, celebrating creativity experienced out of home, received 2053 entries, and 57 Lions were awarded: 10 Gold, 18 Silver and 27 Bronze.

United States’ Association of National Advertisers ANA’s Engage Responsibly (ER) has launched a new advertising and education campaign designed to elevate brand and consumer awareness to stop the proliferation of online hate. 

As the programmatic ecosystem prepares for the deprecation of the third-party cookie, the proportion of campaigns run via CTV across Europe is set to increase substantially while brands and agencies alike lean more into curated media buys.

ManipalCigna Health Insurance has announced the launch of its latest campaign, "Mere Choice ka Health Insurance" (MCHI) to empower young adults in Navigating Adulthood with Financial Security of Health Insurance.

The campaign, 'I do it Meinl way', celebrates the little moments that make up people's lives through the superior taste and quality of Julius Meinl coffee.

This brand new food festival attracts people of all ages and backgrounds, who gather to tantalize their taste buds with the best cuisine Dutch top chefs have to offer.

The ad, which spans TVC, press, OOH, radio, social, and digital display, continues the platform’s mission of demonstrating that no matter who you are or how you travel, a P&O Ferry is always a more enjoyable experience.

Serving as a stark reminder that nature needs better protection, the creative puts nature at its heart and gives a voice to wildlife whose habitats are being destroyed by imagining animals as ICC-esque judges ready to pass sentence.

 The new campaign is another example of Carlsberg Group’s strategic investments to accelerate growth in the premium beer segment.

The new creative celebrates life's adventures through the lens of truck and off-road vehicle owners, featuring DIYers, families and mountain bikers who bring their truck to life in pursuit of their favorite pastimes.

Tequila Rose, the original strawberry cream liqueur, has launched a new campaign to bring pink energy to summer evenings with a multimedia campaign targeting glamourous, fun, trendsetters.

The platform, named Vegas Generation, was created to help parents, guardians, caregivers, and educators promote a more healthy, responsible approach to children’s online gaming activity.

Toyota's new marketing campaign, "It's a Vibe," highlights the all-new 2025 Camry's hybrid powertrain, enhanced safety features, connected technology and features that guarantee to make daily journeys extraordinary.