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This new contract solidifies the two companies' continuous partnership agreement until the end of 2024.

The partnership will allow more brands to seamlessly reach Roblox’s global community of over 71 million daily active users, nearly half of them representing the highly coveted Gen Z demographic, while Roblox will gain scaled access to premium brand advertising demand.

This marks Immergo's strategy of Mergers and Acquisitions (M&A) in the OTT space, signaling a commitment to growth and industry leadership.

LG Electronics (LG) has launched a global campaign called 'Optimism your feed,' which aims to help users bring more optimism to their social media experience by inviting them to proactively engage with positive and inspiring content on their feeds.

Paramount Global and Charter Communications, Inc. have announced they will extend their long-standing partnership with a multi-year distribution agreement for Paramount's full portfolio of linear cable networks

The video was filmed inside a life-sized, airplane-inspired sequential reaction machine, with a creative concept designed to capture and keep the attention of even the most frequent fliers.

The exclusive study provides an in-depth view on Europeans' attitude towards video content and for the first time compares the habits of video consumers in 11 European markets with those in the US.

This collaboration enables Vevo to improve their advertisers' targeting capabilities, enhance their streamed content with a traditional TV-like viewing experience.

As part of these efforts, the companies aim to roll out a digital transformation solution that utilizes Sony's communication devices for video transmission and KDDI's 5G standalone network by the end of 2024.

The move comes as the company looks to expand its ad business and generate more revenue from entertainment, according to people familiar with the situation.

The initiative aims to provide game developers with next-generation tools for direct-to-consumer sales, starting with a pioneering proof of concept centered around the Xsolla Web Shop.

The Gracenote solutions pair TV, movie and sports programming availability data with normalized program metadata to ensure that streaming aggregators, digital platforms and MVPDs offer content-first user experiences that facilitate universal search.

YouTube's continued growth as the top video service provider in key markets, has been fundamental to the growth of the sector's lead over paid video content.

Omdia expects 2024 to bring a new stage of market evolution, with users of paid online video services moving to free online video.

When a deadline is knocking hard on my door, I'm at my best. Thoughts that normally shoot in all directions like blanks, at such a moment bundle into a very precise laser beam.

With Activate, buyers are able to execute direct deals across PubMatic’s premium video inventory via a single layer of technology, enabling the seamless transition of their direct business for better visibility and stronger campaign performance.

This development is set to enhance Amagi's video toolset for live sports and news broadcasts, and improve live video streaming and editing experience for customers worldwide.

The report examines the financial, brand reputational and legal ramifications associated with fraudulent digital video campaigns.

The US will contribute 31% to the 2029 AVOD total; down from 40% in 2023 - showing that other countries are growing faster. The US will increase by $6 billion between 2023 and 2029, with China adding about half that amount.

Loop Media believes this anticipated new line of advertising revenue could be a significant additional contributor to Loop Media’s revenue.

The unprecedented rise in use of smart devices and mobile data subscriptions, increase in popularity of live streaming and rise in number of streaming services is opening up the video on demand market.