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Together, DEPT® and DoorDash focused on highlighting the real experiences and sentiments of consumers during the holidays.

 In the new spot, Shaq wishes he was "a little bit smaller" when faced with the everyday perils of his larger-than-life size, to celebrate that Pepsi Mini Cans are always the perfect size.

The increased market availability further solidifies IAS’s deep partnership with TikTok and offers advertisers truly global coverage. 

Cosentino will utilize Sprinklr Social, Sprinklr Insights, and Sprinklr Marketing to streamline content creation, distribution, and audience engagement across digital channels.

Although Facebook and TikTok convincingly lead in the number of users, Instagram, the third-largest platform in the social media space, is the favourite among social media users.

In response to advertisers' demand for scalable vertical video social ads, Tiger Pistol, the local social media advertising platform, has made a significant product expansion by integrating TikTok, a trailblazer in short-form video content, into its advertiser ecosystem.

REPUBLIK, a global technology company building new ways for people to interact, announced the successful conclusion of its $6 million seed funding round.

Fanbase, the ad-free social media platform that allows users to monetize their content and connect with their audience through various media features, announced that its current equity crowdfunding round has successfully crossed $4.50 million.

TikTok, Instagram, and YouTube are all vying to become the dominant player in the world of vertical videos.

Fanbase, the ad-free social media platform that allows users to monetize their content and connect with their audience through various media features, announced that its current equity crowdfunding round has successfully crossed $4.50 million.

The User Generated Content Platform Market is poised for significant growth, primarily driven by the increasing demand for social media platforms.

Actually, I hate inspirational quotes, but I caught myself last week looking for tips and examples of people who kept faith in a better future during hard times. For example, I enjoyed reading back pieces from speeches by Winston Churchill.

According to the data released in an infographic, the top three vendors by share of advertising spend, in order, are Google, Meta, and LinkedIn.

It is not possible to write cheerfully about new innovations when the world is on fire. Especially not when the world’s most widespread innovation of this century, social media, is being used by terrorists.

This week’s most notable news was not the lawsuit against Sam Bankman-Fried, because that curly clearly stole as much money as he could from his customers seems clear, but the Indonesian government’s ban of Tiktok’s webshop.

After seven years of launching the Heels and Sneakers drama series on TV, actress Yvonne Nelson’s YN Productions has relaunched the series on YouTube with a captivating plot twist.

The first academic research study to look at how consumers use pictures and not text to engage with a brand revealed there are four behaviours people evidence through images.

Somention, the largest independent social media agency in the Netherlands, is proud to announce the strategic acquisition of saas platform Influentials.

Kantar, the world's marketing insights and analytics company, today reveals Amazon has once again taken the title of consumers’ most preferred ad platform.

This number increases to 28% for Gen Z social media users as 11% consider themselves to be influencers and 17% content creators.

TikTok recently introduced Search Ads which will give brands the option to have ads displayed alongside organic content that appears within the app's search results.