Marketing Report


Lincoln Financial Group and Havas launch integrated campaign on retirement planning

18-01-2024 | 10:13:48
The campaign's new reframe of retirement advertising features The Hiking Plan, The Wellness Plan, The Sailing Plan, and essentially any pastime consumers will need to financially plan for.

Global insurer Allianz Group appoints Group M as media partner of record

13-12-2023 | 13:11:16
GroupM, WPP’s media investment group, has announced its appointment as global media partner of record to Allianz Group, one of the world’s insurers and asset managers that serves more than 122 million customers in over 70 countries.

Blended agency iO assists Belgian umbrella insurance association Assuralia with rebranding

08-11-2023 | 08:13:45
iO took Assuralia on an extensive rebranding process where the core values of the organization were formulated. This served as the basis for a new corporate identity with an evident personality and tone of voice and a distinctive story and mission. ​

German insurtech Getsafe acquires French startup Luko to expand its European presence

18-10-2023 | 10:16:00
Getsafe, Europe’s neo-insurer based in Germany, has entered into an agreement to acquire the German customer base of French insurtech pioneer, Luko.

Kayna insurtech raises €1m to revolutionize small business insurance

22-09-2023 | 11:14:00
Kayna, the embedded insurance infrastructure platform, has closed a €1 million pre-seed funding round.

Irys Insurtech closes $3.5m seed round to take on legacy competitors

28-08-2023 | 10:48:00
Irys Insurtech, a pioneering insurtech startup, has closed a seed funding round of $3.5 million, marking its entrance into the market dominated by stagnant legacy agency management systems.

Berlin-based insurtech startup SureIn closes €4m designed for Europe's SMBs

15-08-2023 | 13:07:00
Berlin-based insurtech startup SureIn has closed a €4 million Seed round for its mission to provide end-to-end insurance solutions to small and medium-sized businesses (SMBs) in Europe.