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GAIN, Capstone merge education expertise
The new Higher Education practice will be led by Helen Robertson and Leyla Gilbey, who join GAIN as Joint Managing Directors.
IKEA Taps PIGEON for student push
The campaign spans connected TV, online video, out-of-home, display, social media, Spotify and in-store channels.
Clear Channel Outdoor backs summer campaign
The campaign, launched during National Summer Learning Week, features Broadway performer Idina Menzel and hip-hop artist Darryl "DMC" McDaniels.
BBH develops brand for UK school food initiative
BBH has created the brand identity for The School Food Project, a coalition-led initiative focused on improving the quality of school meals across the UK.
Moonbug expands Little Angel with new spin-off
The spin-off builds on the success of Little Angel, which features characters such as Emmie and Baby John and has become one of the most widely viewed preschool brands globally, reaching audiences across multiple languages and platforms.
Sheffield pilots public-focused AI awareness campaign
The campaign presents three storylines focused on AI in media, everyday life and education, supported by an online resource hub offering practical guidance.
Brandon to lead PR and marketing for Palmetto Goodwill
The partnership unites two South Carolina–based organizations focused on purpose-led work and community impact.
Fold7 debuts reading push for National Literacy Trust
The integrated campaign centers on the idea that reading enhances existing passions, aiming to shift perceptions away from reading as a chore and toward a more relevant, everyday activity.
Wayne State campaign links ambition to action
Wayne State University has expanded its “Warrior Strong” platform with a new campaign, “Warrior Strong Is ___,” aiming to showcase the university’s broader impact across Michigan.
UNICEF turns classroom into a greenhouse to show heat’s toll on learning
The Unlikely Greenhouse transforms a life-size classroom into a sweltering 38-degree environment, reflecting the temperatures many students endure during heat waves in tropical and low-income regions.
Ad Council campaign urges employers to hire for skills, not degrees
Building on the success of the award-winning “Tear the Paper Ceiling” campaign, the Ad Council and Opportunity@Work have launched a new wave of public service ads titled “Story Unfold.”
M+C Saatchi UK wins £9m Department for Education teacher campaign brief
The agency will spearhead the development of a new platform aimed at reframing perceptions of the teaching profession.
VfPf appoints iO as long-term technology partner
As part of the partnership, iO will oversee the full application landscape for VfPf, including self-service portals and websites such as VfPf.nl and Arbocatalogus PO.
‘Finish your Diploma’ Campaign marks 15 years of empowering adult learners
Over the past decade and a half, the national campaign has become a vital resource for the nearly 30 million U.S. adults without a high school diploma, connecting more than 2.18 million people to free local education centers through FinishYourDiploma.org.
ARK wins global brief to promote Canada as study hub
The assignment follows a competitive pitch, with ARK selected from a final shortlist of three agencies.
West Cary Group secures marketing deal with Virginia Community College System
The Richmond-based agency will provide full-service support across campaign development, performance reporting, and community engagement for all 23 colleges in the VCCS network.
NUS Enterprise launches $116m initiative to back deep tech startups in Asia
NUS Enterprise, the entrepreneurial arm of the National University of Singapore (NUS) — flagship comprehensive research university in Singapore, is committing $116 million to launch NUS VC Programme.
Plan International and Paramount launch campaign to champion girls' education
At the heart of this year's movement is a joyful new public service announcement, 'Worthy,' set to the empowering anthem by Mavis Staples, celebrating the courage and promise of girls everywhere.
Billboard campaign aims to fight summer hunger and learning gaps
Through its nationwide digital billboard network, CCO is bringing greater visibility to each organization's summer initiative by reaching families with critical information about local summer resources for their kids.
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