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The final judging will take place in Barcelona on November 17 and 18, 2026, to determine the Gold, Silver and Bronze winners, Special Awards and Grand Prix.

The collaboration covers markets including Germany, France, Italy, the UK, Czech Republic, Poland, Romania, Hungary and Croatia.

The appointment supports Belize's ambition to strengthen its position as a sustainable travel destination, highlighting the country's cultural heritage, communities and natural environment.

The decline represents USD39.4 billion in lost US-attributable brand value. However, the total value of the European brands analysed rose 7 percent over the same period, reaching USD2.72 trillion in 2026.

The representation follows increased recognition for creative work from the region at the 2025 Awards, including two first-time wins for Bosnia and Herzegovina.

HEINEKEN says these venues can draw visitors into neighbourhoods and offer opportunities to experience local life beyond traditional tourist attractions.

A central element of the framework is its focus on metric dependencies.

During her tenure at IAB Canada, Sonia Carreno expanded the association's standardisation and policy functions and strengthened engagement with national stakeholders on advertising regulation.

Sleeping Giant Media will provide support spanning content marketing, digital PR, thought leadership and AI search optimisation.

Dörte Spengler-Ahrens, Chairwoman of Jung von Matt Group and recently appointed ADCE President, will serve as Overall Jury President.

The code provides a recognised framework for providers and deployers of generative AI systems to meet requirements around the marking and labelling of AI-generated or manipulated content.

Many companies still treat marketing measurement and revenue optimization as separate disciplines.

On the other side, privacy regulations, consent rules and tracking limitations make it harder to see the full path from first impression to final conversion.

Eurobest has also strengthened requirements around factual accuracy, evidence and authorisation for entered work.

The updated terms also remove the initial acquisition fee and store services fee. Apple is also changing commission rates for apps distributed through the App Store, alternative payment systems and alternative distribution channels.

The agency will oversee creative strategy and campaign development across European markets, supporting Haier's brand communications as it enters its next phase of growth.

IAB Europe sets the figures against a backdrop of sluggish economic growth and continued geopolitical pressure.

Titled The Art of Investing, the campaign is designed to communicate AllianceBernstein's investment approach by combining artistic themes with the firm's active investment strategy.

Created with KFC France and developed in partnership with Busterwood, the integrated campaign extends the film beyond cinemas through digital, social media, influencer marketing, out-of-home advertising and in-restaurant activations.

The European CMO of the Year initiative was established by Serviceplan Group, Samsung Ads, The Trade Desk, SevenOneMedia and the University of St. Gallen, with support from a range of industry and media partners.