Tagresults

 This acquisition, now rebranded as Insticator Australia, partners with the region's largest independent media agencies to deliver impressive results for end clients such as Acer and Suzuki.

The research found that retail websites are approximately 50% more effective at driving a response from shoppers than social media.

Australian investment platform Stake has named 72andSunny its creative partner covering brand strategy, brand design, and integrated communications.

This follows Billups’ acquisitions of Outsight, TAC Media, and OOH Labs, all since September 2023.

A 60-second hero film takes burger fans all the way back to 1968, when Big Mac creator, Jim Delligatti, initially devised the now iconic burger.

Serving as a pivotal extension of Grill’d’s internal product, tech, and creative teams, DEPT hit the ground running and both teams collaborated closely to launch Grill’d’s new iOS/Android app.

 The acquisition will strengthen the marketing transformation capabilities of Accenture Song—the firm’s tech-powered creative group—and add significant depth to its offerings in Australia.

Nielsen’s list of Australia’s Top 20 categories by ad spend for 2023  is the result of detailed analysis, which delivers an accurate view of advertising trends and spending by category between January and December last year.

This alliance means agencies and advertisers can now seamlessly integrate more than 500 CMV audience segments across 16 different verticals.

VOZ is an innovation that blends broadcaster viewing data from conventional TV sets with connected devices, such as smart TVs, computers, tablets and smartphones.

The Kantar Media powered service will unlock the power of the viewing data captured through more than one million Foxtel set-top boxes installed in Australia.

To celebrate this milestone, DEPT Australia has partnered with the inaugural SXSW Sydney to launch a three day action packed activation – DEPT Garden House.

Refilled, a new Sydney-based climate tech startup has been launched with two Australian customers - The University of Technology Sydney and The University of Sydney Union (USU).

 Data released by Nielsen Ad Intel, Australia’s most comprehensive ad spend monitoring service, has revealed which brands invested the most in advertising across the nation over the first half of the year.

Havas has announced the acquisition of Australian Public Affairs (APA), one of Australia’s most prominent and successful public affairs and strategic communications consultancies.

DEPT Australia has announced its selection as a primary partner for The Australian Clinical Entrepreneur Program (AUSCEP), one of Australia’s accelerators for healthcare startups, scale-ups and healthcare entrepreneurs.

Yahoo has announced a strategic partnership with Samba TV, the global player in TV data and analytics, to provide advertisers with a holistic advanced TV solution to enhance omni-screen campaign targeting and measurement within the Yahoo DSP.

The shift to sustainable truck transport is happening in many parts of the world, including Australia, where sales of electric trucks are starting to pick up.

Bastion Brands will integrate into Havas Health & You (HH&Y), the world’s largest global health network.

The group launch follows significant membership growth in the region and is the latest initiative aimed at providing events, information, support, and advice to practising PR and communications professionals in Australia.

 Using proprietary methodology, Epsilon converted survey results from 2000+ respondents across 4 retail categories and 40 brands into an index forming a proven relationship between loyalty drivers, attitudes, and actual consumer behaviour.