FINN Partners selected as European agency of record for global tech firm Rocket Software

Rocket Software, a global technology player in modernization software, has named independent marketing and communications agency, FINN Partners, as its European agency of record.

Effective immediately, Rocket Software selected FINN for its technology communications expertise, aiming to build the company’s brand awareness in the UK, France and Germany, through a creative and highly proactive PR program.

With Rocket Software being a 35-year veteran in supporting companies’ modernization journeys, its partnership FINN comes nearly a year after it acquired the Application Modernization and Connectivity business (AMC) of OpenText.

Lacey Darrow, senior global PR manager, Rocket Software: “Today’s companies are facing complex IT challenges across infrastructure, data and applications. Rocket Software’s innovative solutions can support enterprises across all industries and geographies at every stage of their modernization journey. We’re delighted to have FINN expand our reach into new audiences in Europe and beyond, helping us tell our story of transformation and growth.”

Flora Haslam, managing partner, technology, Europe, FINN Partners:“In our short time with Rocket Software, it’s clear that its customers are at the heart of everything the company does. As a business that has been helping organizations since the 1990s, Rocket Software is uniquely positioned to be a trusted and reliable partner for any company modernizing their IT. We’re excited to be a part of it and help amplify Rocket Software’s brand across the European market.”

www.finnpartners.com

www.rocketsoftware.com

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