UK fashion tech startup Hey Savi raises £2.2m pre-seed investment

Hey Savi, a UK fashion search and recommendation platform, announced it has secured £2.2 million in investment. The funding round is one of the largest raises at pre-seed stage by an all-female founded, UK technology startup. Using advanced Artificial Intelligence (AI) alongside unique customer and fashion data, Hey Savi will completely reshape the way fashion lovers search and shop online, delivering a highly personalised solution for customers to find and buy their perfect outfit first time, every time.

Angela Vinci, Co-founder and Chief Product and Technology Officer, Hey Savi: "The challenge consumers face today is that search engines will always prioritise their business models of paid for advertising, rather than delivering relevant results. The search experience is outdated and not fit for today's fast-paced fashion environment. We are creating an experience customers will love and that will give them confidence in their choices. Hey Savi's unique platform is built by an industry leading, fully female product team, and is perfectly timed to reignite the way customers engage with retailers online, unlocking millions in new revenue."

The combination of an enormous market opportunity and the clear customer need for a more personalised online shopping experience is the driving force behind the trio of founders. Over 10,000 fashion searches are made every minute in the UK alone, yet search functionality for online shopping has not changed since the internet began. The emergence of transformational technologies, including AI, combined with a growing shift in customer expectations, provides a once-in-a-lifetime opportunity to reconnect shoppers with retailers.

Sarah Daniel, Co-founder and Co-CEO, Hey Savi: "As a leadership team, our combined experience is incredibly compelling. As we build the company from the ground up - our ethos to deliver a 'people-first' culture, along with product excellence, will stand us apart from closest competitors in this space and will be the engine to drive our business in the UK and globally."

www.heysavi.com

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