iO acquires Stockholm-based digital agency Triggerfish
End-to-end agency iO’s expansion continues in the Nordic market. Earlier in September iO acquired the Danish agency Peytz & Co, and now Stockholm-based digital agency Triggerfish is becoming part of iO.
iO, an agency that brings together strategy, creation, content, marketing, and technology, has grown rapidly in the Benelux in recent years, and their growth ambitions in the Nordic markets are clear with the recent acquisitions of Stendahls, Awave, and Peytz & Co and now Triggerfish.
Pieter Janssens, CEO, iO: “We’ve had many great meetings in the Nordics during the spring and are now seeing the results of our work. Peytz & Co and Triggerfish joining is just the beginning of our Nordic journey.”
Stockholm-based Triggerfish is an established digital agency, founded in 1999. With 44 employees, the WordPress specialist’s offer includes analysis, strategy, design, web development and project management.
Brian Hirman, Director M&A, iO. “Triggerfish are experts in the WordPress field, and the knowledge they bring to iO will be very valuable. Our clients and our colleagues will benefit from the addition of another level of expertise to our extensive digital offering. Triggerfish has team spirit and ambition ingrained in its DNA, just like we do.”
Jakob Pernvik, CEO, Triggerfish: “When we met Pieter, Brian and Henrik, we instantly felt that Triggerfish and iO shared the same values and saw a range of future cooperation opportunities. With iO, we can give our customers a broader and more specific offer at the same time. That was one of the reasons why we look forward to being part of iO and the shared journey ahead.”
Triggerfish has been around for over 20 years, and they have taken a broader approach to their customers' digital presence.
Ann-Sofi Nääs, Agency Manager,Triggerfish: “We have extremely high ambitions internally. We became part of iO to shift gears and create the best opportunities for our employees, customers and partners.”
