Healthworx partners with Highmark and LifeBridge Health for new accelerator program

Healthworx, the innovation and investment arm of CareFirst, has partnered with Highmark and LifeBridge Health for its next cohort of Healthworx Accelerator, a transformative accelerator program for healthcare startups seeking funding and mentorship.

Through these partnerships, Healthworx Accelerator will leverage a diverse network of healthcare experts from every corner of the industry to provide an insider's perspective and education for early-stage healthcare companies.

Doba Parushev, Managing Partner, Healthworx: "With this group of partners, Healthworx Accelerator will connect cohort companies to experts across the healthcare space - from product development to payer/provider system navigation to marketing - to provide members with a truly transformative experience. These are big players in healthcare that are committed to softening the steep learning curve most newcomers face in this space - an opportunity not often granted in this industry and something we've seen success within the program's previous iteration."

The program draws upon the unique strengths and networks of each partner to support the cohort companies with the knowledge and resources they need to disrupt a crowded healthcare ecosystem. In just 12 weeks, cohort companies will engage with a focused curriculum designed to streamline the education, mentorship, and networking necessary to increase growth and impact in a competitive healthcare market.

Ricardo Johnson, EVP of Strategy and Growth, CareFirst: "Partnering to launch Healthworx Accelerator allows us the opportunity to play a direct role in nurturing the next generation of impact-driven entrepreneurs. Healthworx Accelerator is an extension of our vision to bridge gaps in care by collaborating with startup founders who share our passion for creating more equitable, accessible and affordable care options."

Adam Beck, Director of Digital Health, LifeBridge Health: "At LifeBridge, we're always looking to partner with innovation-minded companies to improve patient outcomes and bring better care to our region. By partnering with Healthworx Accelerator, we look forward to bringing our decades of experience to help startup founders scale and drive lasting, meaningful change."

Applications for Healthworx Accelerator are now open and will close in two weeks on August 6, 2024.

www.healthworx.com

Follow Marketing Report on LinkedIn