Bratislava-based SuperScale secures $1.2m for its game analytics SuperPlatform

Bratislava-based SuperScale, a video game business analytics startup, has secured an investment round of $1.2 million to support the launch and expansion of its SuperPlatform. This fresh funding round was led by existing investors including Across Private Investments, LevelUp Ventures, Zero One Hundred, and Venture to Future Fund, along with new investor Strecko Investments. Following the successful soft launch and strong market adoption of SuperPlatform, SuperScale has already become cashflow positive and is extending the current funding round by a further $2.15 million by the end of 2024, positioning the company for sustained success.

 

SuperPlatform solves a critical industry challenge: aligning changes in game business strategy from top to bottom with consistent and trustable data that is always up-to-date. The platform provides executives with a single source of reliable, standardized business insights from across the organization in order to execute data-backed strategies with coherence and confidence. After a soft launch in August 2024, 60 studios are already using SuperPlatform to understand their entire business in one integrated platform: it brings the flexibility and data ownership of an internal solution at a fraction of the cost of today’s fragmented tools.

 

The no-SDK platform integration ensures consistency of business data from over 40 sources across marketing, product, and finance, providing an all-in-one, AI-powered view of games business performance. SuperPlatform includes advanced features such as predictive modeling, automated data health monitoring, and hundreds of standardized use cases - all tailored to the unique needs of individual decision makers inside game organizations of all sizes. With SuperPlatform, decision-makers gain trustable insights that traditional, siloed tools simply can’t match. Together with its partners, SuperScale is able to help with the execution as well.

 

A standout feature of Super Platform is its ‘Command Center’ which enables gaming executives and investors to model shifts in strategy, and execute them across their organizations. Whether a CEO of an indie studio focused on maximizing short-term cash flow or a Portfolio GM aiming to boost first-year profits in a larger gaming organization, SuperPlatform provides decision-makers with the accurate success criteria needed to align their teams with the organization’s goals.

 

Ivan Trančík, Founder and CEO of SuperScale, commented: ''Apple’s privacy changes and the post-pandemic slump rocked the games industry. CEOs, CFOs and investors have been kept up at night, scrambling to implement radically different business strategies across their organizations. By consolidating essential tools and analytics into one platform, we give studios of all sizes the peace of mind to trust their business data again, while reducing the need for multiple platform tools or costly internal solutions. SuperPlatform is our flagship SaaS offering and the culmination of eight years of  internal development, encompassing all the tools and models developed by SuperScale. It has already delivered record profits to our partners as part of our existing complementary solutions and, by offering it as a unified platform, we can empower a much broader range of studios to achieve unprecedented results.''

 

Michal Csonga, Partner at Zero One Hundred, said: ''SuperScale has executed a stellar corporate and product transformation during the most turbulent period in the history of the gaming industry. They have consolidated years of expertise into one software platform. SuperPlatform saves game studios and developers significant time and costs and increases profits drastically. We are thrilled to support this success story that is reshaping this global industry.''