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Berlin-based startup Plato secures $6.5 pre-seed round to automate distribution ERPs with AI

Berlin-based startup Plato secures $6.5 pre-seed round to automate distribution ERPs with AI

Plato, a Berlin-based AI-supported platform for automating and optimizing sales processes in wholesale, has closed $ 6.5 million pre-seed funding round led by Cherry Ventures alongside angels from Microsoft, SAP, Celonis, Personio and Forto.

‍Wholesale is facing major challenges: economic uncertainty, a shortage of skilled workers and the pressure to digitize require new solutions. Plato integrates sales intelligence and workflow automation to make sales teams more efficient, reduce manual tasks and unlock sales potential. Through AI, Plato enables proactive, data-driven sales decisions, allowing wholesalers to focus on strategic growth opportunities.

Benedikt Nolte, CEO, Plato: ''A year and a half ago, Matthias, Oliver and I launched Plato to help companies like my own family business with one conviction: AI will transform the wholesale distribution industry. Therefore, we started to empower distribution sellers to unlock new growth opportunities and reduce manual tasks with Sales Intelligence and Workflow Automation. Today, we’re at a pivotal moment as challenges like economic uncertainty, labor shortages, and the push for digitisation make this AI-driven efficiency shift inevitable.''

The financing will be used to further invest in Plato's platform and the team. The aim is to create digital and efficient sales processes that will make wholesale future-proof. German medium-sized companies in particular benefit from the automation of manual processes and the optimization of sales strategies.

Jasper Masemann,Partner, Cherry Ventures: "Plato's product fits perfectly with Cherry's core AI theories to support the modern world of work. We spoke to countless teams across Europe, but only Plato's world-class team had the industry knowledge and technical skills to develop a product for the huge wholesale market, which will give them a decisive advantage over their competitors. Plato's product vision is undoubtedly ambitious, which is why we are ready to support Plato as a long-term investor to help the company grow into a long-term global market leader and a European success story."

With this funding, Plato will invest specifically in its AI team and accelerate its product development to further expand the AI solutions. The goal is to help wholesalers to fully automate manual processes, reduce costs and develop sustainable solutions.

www.platoapp.ai


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