Marketing Report
Automotive firm Doyen Auto accelerates its digitalization with iO

Automotive firm Doyen Auto accelerates its digitalization with iO

Following a tender involving several agencies, Doyen Auto has chosen the experts of iO to accelerate its digital marketing and its different networks.

Active in France, Belgium, Luxembourg and the Netherlands, Doyen Auto is a central player in the distribution of parts and services for professionals in the automotive world. The company plays a key logistical role in the distribution chain between the equipment manufacturer and the end consumer. ​

Doyen Auto was looking for a partner to support its digital marketing. And they found it. iO will contribute to the loyalty and development of the brand's network. As of early April, the collaboration already lifts off, a challenge but full enthusiasm iO experts will absorb the Doyen Auto DNA and start the marketing actions.

www.doyen-auto.com

www.iodigital.com

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