AKQA names new global comms director

AKQA has appointed Rosie Milton-Schönemann as its global director of marketing and communications, creating a role focused on strengthening the agency’s brand, reputation and market positioning under CEO and WPP group chief strategy officer Baiju Shah.

Milton-Schönemann will lead AKQA’s global marketing and communications strategy and work with leaders across the agency’s international business. Her remit includes strengthening AKQA’s reputation, developing its market narrative and shaping how the agency is perceived by clients, talent and the wider industry.

AKQA strengthens global marketing leadership

Milton-Schönemann joins from Accenture Song, where she spent nearly a decade working on the company’s global reputation during a period of growth and organisational change. Most recently, she led global corporate communications, overseeing brand reputation, executive communications and external engagement as part of the marketing and communications leadership team.

Rosie Milton-Schönemann, Global Director of Marketing and Communications at AKQA: “I firmly believe that reputation is one of the most powerful drivers of growth. The opportunity to help shape how AKQA is understood by clients, talent and the wider industry at such an important moment for the business is incredibly exciting. AKQA has long been recognised for the quality of its ideas and the calibre of its people. I’m looking forward to working with Baiju, our global leadership team and colleagues across the WPP network to build on that legacy and ensure the agency’s reputation is as distinctive as the work it creates.”

Rosie Milton-Schönemann joins after Accenture Song

The appointment comes as AKQA continues to build its leadership team and expand its client relationships. The agency has also received recognition for work spanning creativity and technology.

Milton-Schönemann will work with AKQA’s global leadership and the wider WPP network as the agency seeks to strengthen its market presence and communicate its positioning to clients, employees and the broader creative and technology industries.

www.akqa.com

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