Adams Outdoor expands South Carolina billboard network

Adams Outdoor Advertising has strengthened its network in central South Carolina with the acquisition of one static and one digital billboard from Fairey Motor Company in Orangeburg.

The move aims to enhance marketing opportunities for businesses across the region.

The assets are strategically located along key travel corridors, offering visibility to both local residents and passing travelers. The combination of a traditional static billboard and a high-impact digital billboard provides long-term brand exposure alongside flexible, real-time messaging options.

Kevin Jones, Adams Outdoor Advertising: "These are strong locations in an important South Carolina market. We’re excited to bring these assets into the Adams Outdoor network and continue supporting businesses in Orangeburg with effective, high-visibility outdoor advertising solutions."

Enhanced options for advertisers

The dual acquisition allows Adams to offer a range of solutions for advertisers, combining enduring presence with dynamic content capabilities. Businesses can now leverage the static billboard for consistent messaging while using the digital board for timely promotions and updates.

Commitment to regional growth

The expansion reflects Adams Outdoor’s ongoing investment in South Carolina’s outdoor advertising infrastructure, supporting brands in connecting with audiences through high-impact placements across communities in the state.

www.adamsoutdoor.com

Follow Marketing Report on LinkedIn