Marketing Report
Adams Outdoor Advertising acquires digital billboards in South Carolina

Adams Outdoor Advertising acquires digital billboards in South Carolina

Adams Outdoor Advertising has expanded its presence in central South Carolina through the acquisition of two digital billboard faces from Jolly Digital Media. The move strengthens digital out-of-home advertising opportunities in the communities of Barnwell and Bamberg.

Founded in 2008, Jolly Digital Media operates digital billboards in downtown Barnwell and Bamberg, offering visibility to local businesses, residents, and passing traffic. The displays, located in central areas of both towns, support real-time messaging and community updates.

Network expansion in regional markets

With the acquisition, Adams Outdoor Advertising will incorporate the two digital billboard faces into its broader network across South Carolina and the Southeast. The addition is expected to expand opportunities for advertisers seeking flexible and location-based digital campaigns.

Kevin Jones: "These billboards occupy prime locations at the heart of both communities. We’re excited to add these digital faces to our network and continue helping businesses and organizations in Barnwell and Bamberg reach their audiences with timely and engaging messaging."

Enhanced capabilities for local advertisers

The digital billboards in Barnwell and Bamberg provide exposure along key travel routes and enable features such as rotating content, time-sensitive promotions, and community announcements. The integration into Adams Outdoor Advertising’s network supports broader access to digital out-of-home inventory for regional advertisers.

www.adamsoutdoor.com

 


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