Marketing Report

News
[eMarketer] US telecoms bet on 5G to grow market share
Zynga closes acquisition of mobile advertising and monetization platform Chartboost
Global billboard and outdoor advertising market to reach $66.63 billion in 2021, report
GumGum acquires European rich media and video ad marketplaces JustPremium
easyJet unveils new cabin crew and pilot uniforms made from recycled plastic bottles
Global print advertising distribution market to reach $13.55 billion in 2021, report
The Worldcom Public Relations Group installs new global board and regional committees
ViacomCBS partners with Sky to launch Paramount+ in Europe
Eni acquires Be Power, expands electric charging services offering in Italy and Europe
Intracto Group acquires Dutch creative agency Force451
Mercedes-Benz prepares to go all-electric to cut emissions
LTK launches self-serve influencer marketing platform
Futuri unveils AdMatic to organize and monetize the world’s podcasts
[eMarketer] Lifestyle brand consumers now keen on sustainability
ViacomCBS announces distribution agreement with Cox Communications
Publicis Groupe and TikTok partner to help brands harness the power of community commerce
VMLY&R COMMERCE collaborates with Hindustan Unilever on initiative to reduce plastic waste
[eMarketer] LinkedIn commands a third of US B2B digital display ad revenue
GroupM appoints Aimee Buchanan CEO for Australia and New Zealand
Kantar to sell Reputation Intelligence business to Symphony Technology Group
MediaCom China celebrates Festival of Creativity