Marketing Report

News
Fiverr enters into ad industry in partnership with creative platform Togetherr
[eMarketer] Advertisers are losing $1 billion on CTV ads that run while TVs are off
Procter & Gamble unveils new strategy to help address global water crisis
Samsung Electronics expands paper-free system to 11,000 services centers worldwide
PR salaries go up to help employees meet rising cost of living, PRCA Confidence Tracker
[eMarketer] Amazon ends $7.7 billion quest to purchase cricket rights
Cannes Lions first 2022 shortlists announced
ELLE UK and Nike in a campaign to celebrate UEFA Women’s EURO 2022 Championship
Bayer makes $160 million commitment to Zero Hunger Pledge
Techniek College Rotterdam partners with iO for construction of a digital platform
Balance between ads and content optimizes user attention, study
Yahoo joins Salesforce AppExchange to better connect with customers
[eMarketer] Google’s new smartwatch could take market share away from the Apple Watch
Australia’s SBS adopts Xandr’s video header bidding solution
DPG Media makes Tweakers third-party tracking-free
Comscore adds CTV Measurement to Video Metrix Multi-Platform in Europe
INEO announces advertisement partnership with Western Media Group
Sharethrough launches its First Green Media Products to decarbonize programmatic advertising supply chain
[eMarketer] YouTube is no longer a mostly mobile platform
DEPT launches its Creative Automation Practice
AXA and Philips joins World Federation of Advertisers' Planet Pledge