Marketing Report

News
Dentsu, Accenture, Netflix win at Cannes Lions 2022
Seven agencies join UK’s Institute of Practitioners in Advertising
Volkswagen unveils TikTok channel
[eMarketer] PayPal streamlines fees and terms to attract merchant business
WPP partners with Ukrainian Government to support economic recovery
Vice Media, Leo Burnett and BBDO Belgium shine at Cannes 2022
Essence drives Nationwide win with an integrated approach to creative and media
Customers invest in brands that are more culturally relevant, study
[Column] Sergio Bouterse: The benefits of a data-driven approach in programmatic digital out of home
[eMarketer] Digital audio takes up an increasing share of US digital media time
WFA launches Charter for Change at Cannes to drive global action on diversity, equity and inclusion
Portugal, Germany and Sweden companies win for the first time in the Grand Prix categories at Cannes festival
DPG Media’s Campus 19 opens its doors in Antwerp
Paramount+ invests in local content, expanding its pipeline of premium international originals
[eMarketer] Streaming services are likely to win bigger share of upfront ad spending
Winners announced on day one of the Cannes Lions International Festival of Creativity 2022
Bayer to champion creativity in consumer healthcare at Cannes
Spotter and Havas Media enable brands to invest in diverse creators directly
GroupM announces senior leadership appointments
Deutsche Bank signs net zero carbon buildings commitment and joins EP100
Volvo Trucks showcases new zero-emissions truck