Marketing Report

News
DIRECTV taps Yahoo Unified Ad Tech to unlock advanced TV opportunities
DoubleVerify launches new carbon emissions measurement offering
InMobi integrates mobile supply with Yahoo’s demand-side platform for direct advertiser access
Carlsberg makes bio-based and fully recyclable bottles available to consumers
Mercedes-Benz prepares car production network for new electric portfolio
Daan Langbroek joins the strategy team at iO
Ed Silhan appointed Managing Director & CRO, Americas
Belgian scale-up myskillcamp acquires AI learning company Domoscio
Channel 4 challenges UK advertisers to improve disabled representation in advertising campaigns
[eMarketer] Consumer payment trends augmented by economic uncertainty
Mediacom Communications renews carriage agreement with Paramount Global
[eMarketer] PayPal’s new credit card could shore up merchant relationships
DPG Media launches new subsidiary, Aimwel
Emerald acquires Advertising Week Global Event Platform
[eMarketer] Creators will be the centerpiece of YouTube’s growth efforts
Paramount+ unveils global expansion strategy
dunnhumby appoints Stacy Gratz as Regional Managing Director for Media
[eMarketer] Meta and Google’s hold on digital advertising loosens as TikTok and others gain share
Global online classified ad platform market to reach $16 billion in 2026, report
[Vacancy] Off The Record is looking for an Experiment Designer / Growth Marketer
Hivestack appoints Benjamin Abbatiello as Global SVP of publisher solutions