Marketing Report

News
Hivestack and Volta partner to drive targeted location-based solutions for DOOH
Havas Group integrates its Global Creative and Health Networks
Inter selects Dept to drive its new digital strategy, website and app tracks
Mindshare launches campaign measurement solution to drive good growth
Nielsen advances and brings scale for digital measurement of the open web in 17 markets
Buyers willing to pay more for premium and trusted inventory, IAB Europe survey
[eMarketer] What Netflix and Microsoft partnership means for the ad industry
Global advertising spend to grow by 8.7 per cent in 2022, Dentsu forecast
Logitech and creators drive action for diversity, equity and inclusion with new movement
Hearst Magazines International launches print edition of Harper’s BAZAAR Italy
Brands capitalize on creative with advances in the Ad-Lib.io platform
Volvo Group, Daimler Truck and the TRATON Group kick off European charging infrastructure joint venture
The global marketing automation market to reach $5.84 billion in 2022, report
[eMarketer] Automakers spent 23% less on TV advertising in June
CIM academy partners with Cranfield University to address marketing skills gap
WFA members inducted into inaugural Forbes CMO Hall of Fame
Plus Media Solutions brings data-driven impact to brands and content providers
Founders &.agency launch &.media group
[eMarketer] Amazon turns to influencer marketing to reinvigorate Prime Day
Locala partners with Happydemics to bring more insights to drive-to-store marketers
ITV acquires Plimsoll Productions, an independent natural history TV producer