Marketing Report

News
El Pollo Loco appoints The Many as creative agency
BBH Singapore puts sleep at heart of Westin campaign
CreatorOS rebrands as Nutcake
System1 launches AI tool to screen ad creative
From marketing measurement to revenue optimization
Multi-touch vs AI-driven attribution
[Vacancy] DVJ Insights has a position for IT Operations Specialist
[Vacancy] VML has a position for Marketing Technology Consultant
SNICKERS targets sports trolls in T&P campaign
&Barr takes SCCU Watchdog to new grounds
MKG promotes Mili Marcetic to VP of Production
Lee unveils collection inspired by Marilyn Monroe
OMIE selected for TikTok Shop back-to-school campaign
Data types that actually predict customer decisions
YouTube view change could lift public views 30 percent
Real Madrid retains most valuable football brand title
Financial search driven by authority and brand trust
Toca Boca and adidas get tween girls moving
Butler/Till, iHeartMedia complete AI audio campaign
Marketers draw the line on AI autonomy
Minecraft, Harry Potter inspire WeCool creative play