Marketing Report

Media
Entravision launches news facility in Las Vegas targeting Latino audience
BuzzFeed sells entertainment media brand Complex to ecommerce platform NTWRK for $108 million
Hearst UK announces new leadership team and key senior appointments
Nielsen inks multi-market deal with Morgan Murphy Media for local TV measurement
NRC appoints Patricia Veldhuis as editor-in-chief
Super Bowl LVIII draws 123.7 million average viewers, largest TV audience on record, Nielsen
News Literacy Project launches election misinformation campaign in US
Hallmark Media renews TV measurement agreement with Nielsen
Nielsen expands YouTube Connected TV ads measurement in 11 countries
ESPN, FOX and Warner Bros. Discovery to launch streaming sports service in the U.S
Nielsen expands national out-of-home panel, bringing coverage to U.S. TV households
The True Story partners with DEPT to counter internet censorship
Nielsen and Nexstar announce comprehensive agreement for TV measurement services
Channel 4 launches strategy to become digital-first public service streamer by 2030
Seekr unveils brand safety and suitability platform
Majority of US consumers actively avoid ads across podcasts, streaming and live TV platforms, report
Weekly live sports entertainment show WWE to move to Netflix from 2025
Global podcast market size to grow by $15.7 billion from 2023 to 2028, report
Nielsen and Fox sign multi-year renewal agreement for audience measurement
Nielsen’s Gracenote partners with media advocacy groups to make diverse content creators and talent more accessible
Hearst Magazines appoints Daniel Pund Editor-in-Chief of Road & Track Magazine