Marketing Report

Media
TfL awards Global one of the world’s largest outdoor advertising contracts
IAS appoints Marc Grabowski as Chief Operating Officer and Srishti Gupta as Chief Product Officer
[Interview] Alexander Valeton, Creative Director, Media HQ
Network Rail selects Global for the biggest roadside advertising contract in the UK
Oak Furnitureland selects the7stars to handle UK media account
Loop Media migrates its platform infrastructure to Amazon Web Services
Accenture appoints Yusuf Tayob as global communications, media & tech industry practices Chair
Hearst Magazines names Willa Bennett Editor-in-Chief of Cosmopolitan and Seventeen
Healthcare comms firm Spectrum Science acquires CrowdPharm and Hot Iron Health, strengthening its ad capabilities
Hydro-Québec selects Cossette as its creative, marketing and media agency
Channel 4 secures Furniture Village sponsorship for UKTV and Warner Bros. Discovery
InMobi launches solution to enhance consent management for publishers
At least four in ten campaigns will run on CTV in the next two years, study
Loop Media launches premium consumer streaming channels
S4 Capital's Monks appoints Linda Cronin as EVP, Media
[Interview] Justin Lebbon (Adwanted Events) about the Netherlands edition of The Future of tv Advertising
Infosys to provide AI tools to German media company Handelsblatt
Yahoo acquires AI-driven news aggregation platform Artifact
Paramount Global and Nexstar Media renew affiliation agreements
[Column] Frikkie Jonker : Content piracy: A complex web of causes
TV streaming platform Fubo and EDO partner to measure Connected TV ad engagement