Marketing Report
Hearst UK appoints Richie Booker as Diversity and Belonging Lead

Hearst UK appoints Richie Booker as Diversity and Belonging Lead

Hearst UK, the premium content and experience business, has announced the appointment of Richie Booker to the role of Diversity & Belonging Lead.

Richie has several years of Diversity & Belonging focused experience, working with leading brands including: LUSH, Channel 4, BBC, Spotify, Viacom, BET and more.

He is also a presenter, broadcaster, and host of the BBC's "1xtra’s Talks", a hard-hitting talk show exploring the lived experiences of Black Britain. He has amassed over 20 years’ experience in both youth services and the criminal justice system specialising in CBT based group therapy.

Richie joins to lead the Diversity & Belonging strategy which Hearst UK has set in place since the set-up of a Diversity & Belonging Steering Committee in 2017.

He will also continue to support Hearst UK’s mission to speak to all consumers through the products it creates and, in turn, help them get more out of life. He will work with all parts of the business and the Senior Leadership Team to build a sense of true belonging within Hearst UK in order to foster a culture in which everyone feels heard.

Richie will report into Surinder Simmons, Chief People Officer, Hearst Europe.

Surinder Simmons, Chief People Officer, Hearst Europe: “Richie is joining us at a perfect time as we continue to drive how we build on and evolve our Diversity &  Belonging strategy here at Hearst UK. Richie brings a rich mix of D&B and media experience and I am looking forward to working closely with him on this next phase of our journey.”

Richie Booker, Diversity & Belonging Lead, Hearst UK: “I couldn’t be more excited to join the Hearst UK family. Diversity and Belonging is not merely a people function, but the golden thread that runs throughout an organisation. It creates both a safe and welcoming environment for employees and touches the hearts and minds of our audiences. I am looking forward to using my experience and passion to help elevate the profile of D&B and cement the already great work done by all at Hearst UK so far."

Richie will join Hearst UK on 1st March replacing Dionne Maxwell, who joined Jungle Creations earlier this year.