Carey Loh joins Havas Media Network as Singapore CEO

Carey Loh joins after more than 16 years at WPP Media and will report to Rana Barua, Group CEO of Havas India, Southeast Asia and North Asia.

Havas Media Network has appointed Carey Loh as Chief Executive Officer of its Singapore operations, as the group looks to accelerate growth, strengthen client relationships and expand its integrated media capabilities in the market.

He succeeds Pankaj Nayak, who has left the agency to pursue other opportunities. In his role, Carey Loh will lead the next phase of development for Havas Media Network Singapore, focusing on media capabilities, client partnerships, innovation and talent development.

Havas Media Network strengthens Singapore leadership

Singapore is a strategic market for Havas Media Network, serving as a regional hub for clients, talent and collaboration across Southeast and North Asia. The appointment reflects the group's investment in the market and its ambition to deliver more connected media and marketing solutions.

Carey Loh will work alongside regional leadership and agency heads across the Havas Village in Singapore to strengthen collaboration and develop integrated solutions that respond to clients' changing business needs.

Havas focuses on integrated media and AI capabilities

The network is also looking to expand the use of Converged.AI, its AI-powered operating system, to bring together data, technology and expertise across its operations.

As AI, technology and changing consumer behaviour reshape the media landscape, Havas Media Network aims to use these capabilities to help clients identify growth opportunities and deliver more effective, insight-led marketing solutions.

Rana Barua, Group CEO, Havas India, Southeast Asia and North Asia: "Singapore is a critical growth market for Havas Media Network in Asia and plays an important role in advancing our Growth, Powered by Desire strategy. In a market where consumer expectations are evolving and the media landscape becomes increasingly complex; our focus is on understanding what drives people's choices and translating those insights into meaningful business outcomes. By combining our media expertise with the broader capabilities of the Havas Village, we can deliver more connected, integrated solutions that help our clients stay ahead and unlock new opportunities for growth.

"Our ambition is to build a stronger, more connected media business in Singapore, with the right leadership, talent and capabilities to deliver greater value for our clients. Alongside strengthening our media offering, we are continuing to expand our new core capabilities such as Havas Play, CSA and Havas Market, to deliver greater value to our clients. Carey's appointment is an important part of that journey and underscores our commitment to investing in the talent and capabilities that will drive growth for our clients and business in Singapore."

Carey Loh to lead Singapore growth strategy

In his new position, Carey Loh will oversee the development of the agency's media offering while working to expand client partnerships and build high-performing teams.

Carey Loh, CEO, Havas Media Network Singapore: "Singapore is an incredibly dynamic market, where businesses are rethinking how they connect with consumers, embrace technology and drive growth. By bringing together the right mix of talent, data, technology and creativity, we have an opportunity to help clients build stronger relationships with their audiences and achieve meaningful business outcomes. I look forward to working with our teams and Village partners to strengthen our capabilities, deepen client partnerships and build a future-ready business that creates lasting growth for our clients and our people."

Havas advances regional Growth, Powered by Desire strategy

The appointment supports Havas Media Network's broader Growth, Powered by Desire strategy, which focuses on helping clients strengthen consumer connections, identify commercial opportunities and achieve sustainable growth.

With Singapore positioned as a centre for regional collaboration, the group will continue investing in capabilities including Havas Play, CSA and Havas Market to deliver more integrated services across its network.

www.havasmedianetwork.com

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