Canal+ and Amazon Fire TV announce enhanced collaboration in Europe

Enhanced integration across 10 European markets brings CANAL+ content closer to millions of Fire TV users

CANAL+, the global media and entertainment group, and Amazon's Fire TV have announced an expanded strategic collaboration across Europe, strengthening the integration of the CANAL+ App on Fire TV devices and broadening access to premium entertainment for customers in multiple markets.

The enhanced agreement covers France, Poland, Austria, the Netherlands, Romania, Slovakia, the Czech Republic, Switzerland, Hungary and Belgium. It combines Amazon's extensive entertainment ecosystem with CANAL+'s premium content portfolio to improve content discovery, accelerate distribution across Fire TV devices and increase user engagement.

Deeper Fire TV integration across Europe

The collaboration enables deeper integration of the CANAL+ App within the Fire TV experience, making it easier for viewers to discover and access CANAL+'s catalogue of premium entertainment. The initiative is designed to strengthen the viewing experience for CANAL+'s more than 18 million subscribers across Europe while introducing the streaming platform to new audiences through Amazon's growing installed base of Fire TV devices.

By leveraging Amazon's distribution capabilities alongside CANAL+'s content offering, both companies are seeking to simplify content discovery and provide a more seamless entertainment experience across participating markets.

Philippe Schwerer, Executive VP, Industrial Partnerships & New Business at CANAL+, said: "We are pleased to take our collaboration with Amazon to the next level. This new agreement goes beyond our existing collaboration by enabling deeper integration and new commercial initiatives across several European markets. By combining CANAL+'s premium content with Amazon's scale, we aim to accelerate growth and reach new audiences."

Jon Kirk, Vice President, Amazon Devices and Services, added: "With nearly 300 million Fire TV devices sold worldwide, we are always looking to bring our customers new ways to discover the content that they love. This enhanced collaboration with CANAL+ does exactly that, offering our European customers greater value and a seamless way to discover."

www.canalplusgroup.com

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