Marketing Report

Creation
VML named a leader in independent evaluation among marketing creative and content service providers
TikTok teams up with Media Smart to promote digital safety for teens
​ Ontario Power Generation selects ONE23WEST as creative agency of record
Unilever encourages kids to trade screens for sports with out of home campaign
HEINZ introduces chip dip to encourage potato chip lovers to pair Ketchup with chips
WARC Creative 100: VML rises to No. 2 among global agency networks
Wieden+Kennedy and Kahlúa celebrate St. Patrick’s Day with sneaky Espresso Martini Glass and cheeky campaign
Claritev names TBA Brandon as agency of record
New York University and Sony launch audio institute targeting creators
Ad Age recognizes VML as an A-list standout agency
KFC unveils 'original fake games' campaign, replacing fake ads with real fun
Corona challenges urban advertising with sunset-only billboards in Lima’s busiest avenues
Cannes Lions recognizes David Lubars as its 2025 Lion of St Mark
Liberty Hotels targets UK travelers with bold new outdoor advertising strategy
Maison Perrier Chic elevates alcohol-free lifestyle with multi-faceted 'Sober Chic' campaign
Hearst Newspapers launches multi-market advertising campaign to expand readership
Uber for Business targets passengers at London City Airport with animated ad campaign
Brandon named agency of record for Primal Pet Foods
Pet supplies company Fressnapf taps Grey Germany to drive strategy and creativity
Angry broccoli and disgusted pear star in new campaign by TBWA\NZ to tackle food waste
SecondeChance.org’s ‘Black dog’ operation tackles adoption crisis with Taylor Swift-inspired campaign