Marketing Report
Heineken’s net-zero and FLAG targets get approved by the Science Based Targets initiative

Heineken’s net-zero and FLAG targets get approved by the Science Based Targets initiative

In 2021, Heineken announced the ambition to become net-zero by 2040. Two years later, Heineken’s net-zero and FLAG (Forest, Land and Agriculture) targets have been approved by the Science Based Targets initiative (SBTi), becoming the first global brewer to pass this sustainability milestone.

SBTi’s approval affirms Heineken’s near- and long-term ambitions for decarbonisation, which are aligned with the 1.5 degrees pathways required for a science-based approach.

Dolf van den Brink, CEO and Chairman of the Executive Board, Heineken: “When we first announced our intention to reach net-zero, although we did not have all the answers, it was the right choice for a company that has been here for 159 years and aims to be here for many more. I am proud we continue to focus on delivering our net-zero goals, and now we get to announce yet another step in this journey.”

The FLAG targets further enhance Heineken’s science-based approach. As a result, the company has updated its scope 3 reduction target for 2030 to include:

Reducing 30% of Heineken’s scope 3 agriculture emissions (FLAG)

Reducing 25% of Heineken’s non-agriculture Scope 3 emissions

Address deforestation risks that exist from cultivating our crops

From barley to bar, Heineken continues to focus on concrete actions to reduce its carbon emissions, working closely with customers, consumers, and suppliers.

Since 2018, Heineken has reduced total carbon emissions on scopes 1 and 2 by 18%. To achieve this, it has increased its renewable electricity consumption to more than 50% and is investing in renewable heat solutions for its breweries. For its agriculture target, Heineken is supporting a low carbon farming pilot programme and working with suppliers on their decarbonisation plans.