Marketing Report


Birdseye raises $3 million in seed funding to revolutionize how brands and retailers target customers

24-11-2023 | 07:31:00
Birdseye, a pioneering force in the retail and e-commerce artificial intelligence sector, has announced a seed investment of US$3 million from Drive Capital.

Almost two-thirds of global consumer spend predicted to be online within next decade

20-11-2023 | 09:40:00
In the afterglow of a post-pandemic world, the future of retail is steadfastly being shaped by digital, as shoppers envision a future where nearly two-thirds (64%) of their shopping will be online in the next 10 years.

Uber company Drizly debuts new marketing campaign

16-11-2023 | 08:50:49
"What's It Gonna Be?" nods to Drizly's growing emphasis on helping consumers find and buy the right drinks for any moment, whether it's selecting a gift for that someone special, discovering new drinks for an upcoming soiree, or shopping everyday favorites for a casual night at home.

Omnicom buys e-commerce firm Flywheel Digital for $835 million

10-11-2023 | 08:48:07
Flywheel's services enable top brands to sell more goods more efficiently across hundreds of digital marketplaces, such as Amazon, Walmart, and Alibaba.

e-Commerce poised to capture 41% of global retail sales by 2027, BCG reports

31-10-2023 | 09:36:00
After tremendous acceleration throughout the pandemic, many retail and consumer packaged goods (CPG) companies faced a marked slowdown of online sales growth in 2022.

Omnicom acquires digital commerce powerhouse Flywheel

30-10-2023 | 11:46:50
Omnicom, a global marketing and corporate communications company, has acquired Flywheel Digital, the digital commerce business of Ascential, for a net cash purchase price of approximately $835 million.

Camping World partners with Instacart to power same-day delivery services

26-10-2023 | 16:00:00
Camping World, one of world's largest recreational vehicle dealer, and Instacart, the grocery technology company in North America, announced a new partnership to launch same-day delivery from more than 185 Camping World stores nationwide via the Instacart App and website.

Amazon Web Services announces new offerings to accelerate generative AI innovation

10-10-2023 | 15:00:28
The announcement includes the general availability of Amazon Bedrock, a fully managed service that makes foundation models (FMs) from leading AI companies available through a single application programming interface (API).

CrankTank expands e-Commerce and digital strategy services to Europe to serve U.S. and European brands

10-10-2023 | 13:33:00
CrankTank, a digital marketing and e-commerce strategy agency, has announced the formation of an office in Innsbruck, Austria. The new facility will serve its U.S. brand partners wishing to expand D2C sales success found in North America to their European customers.

European retailers to see double-digit sales increases on Singles Day, nShift

10-10-2023 | 13:16:00
Retailers looking to grow revenues at home and abroad should factor Singles Day (11 November) into their planning for 2023's peak season, nShift says. 

E-commerce tech platform MarketLeap secures €2.6m to expand brands’ global reach and revenue

10-10-2023 | 13:07:00
Luxembourg’s MarketLeap, formerly Gonuggets, has secured an additional €1.5 million in seed funding, taking its total funding to €2.6 million.

Vistry unveils conversational AI platform LumoChat for food commerce

09-10-2023 | 12:03:00
Vistry, a San Diego-based startup leading the way in Generative AI and restaurant automation, has announced the launch of its Conversational AI platform, along with its AI Customer Assistant chatbot.

5 game-changing strategies for expanding your marketplace presence, MarketLeap

06-10-2023 | 13:10:00
In the world of e-Commerce, global expansion is a key factor in driving growth and profitability. As an online seller, expanding your business to new markets can unlock new revenue streams and open up new opportunities for your brand.

Havas Market launches new solution to measure brand presence across hybrid e-commerce platforms

04-10-2023 | 14:20:51
Havas Market, Havas Media Network’s full-service e-commerce offering, is introducing “Digital Shelf Analytics,” a new solution to optimize brands’ presence on ‘drive through’ retail platforms.

Mirakl and Havas partner to accelerate ecommerce and retail media growth

29-09-2023 | 09:42:26
The partnership will also make Mirakl’s suite of solutions seamlessly available to Havas clients to sell on Mirakl-powered Marketplaces and position Mirakl as a strategic partner to help Havas clients launch and grow their marketplace.

IFC invests in e-Commerce platform ANKA to support Africa’s creative Artisans

27-09-2023 | 09:40:00
IFC has announced a $3.4 million equity investment in African e-Commerce platform ANKA to support the growth of small and women-led artisanal businesses, strengthening Africa's creative industries and its growing online retail sector.

One billion new online shoppers to enter the market in the next decade, study

18-09-2023 | 11:45:00
A new generation of over one billion digital native consumers are emerging in eight fast-growing countries in the next decade, creating new areas of growth for companies globally, found a new global commerce study by Accenture.

Liviri launches independent e-Grocer grant program

04-09-2023 | 12:52:00
Liviri is launching its first-ever e-Grocer grant program – an initiative that will award resources to an independent grocer.

LegitScript and Meta partner to enable certified CBD businesses advertise on Meta platforms

04-09-2023 | 08:45:00
LegitScript, the player in merchant and product certification and monitoring in the e-commerce and payment sectors, has partnered with Meta to certify certain topical, non-ingestible CBD products and the websites that market them.

Instant Commerce platform Gopuff expands its ads platform to the UK

31-08-2023 | 11:33:39
Gopuff, an Instant Commerce platform bringing thousands of everyday products to customers in minutes, has announced the launch of its Ads platform in the UK, bringing new brands the unique opportunity to target high-intent customers where and when they’re shopping.

Swedish fintech Klarna records growth in key European markets

29-08-2023 | 09:52:25
Klarna, the Swedish AI-powered global payments network and shopping assistant, announced strong growth across Europe.